Created LeBron James’s annual “Zero Dark Thirty” 2017 social post (His last before the NBA Playoffs). Led creative on dynamic “Defend the Land” campaign including a mural displayed at Quicken Loans Arena for 2017 NBA Finals.
CREATIVE DIRECTOR, SPORTSROCKET New York, NY 2016 - Present Direct multidisciplinary teams for all creative, including marketing, business development and sales for a digital sports streaming leader.
Created collection of editorial graphics, including Fansided’s “HP Quarterly” online magazine covers.
ART DIRECTOR, TURTLE BEACH, INC. Valhalla, NY 2012 - 2015 Directed all aspects of marketing including print products, publication, advertising campaigns, packaging, in-store posters, events and social media, for leader of the video game audio category.
Madison Square Garden
Lead design, illustration & animation for Knicks, Rangers, Liberty & Red Bulls’ digital media and merchandise campaigns. Designed innovative animated infographic campaigns used on Gardenvision, social and merchandise for the entire 2016-17 season.
Long Island University
ART DIRECTOR, LONG ISLAND UNIVERSITY Brookville, NY 2015 - 2016 Led all design for one of nation’s largest private Universities. Collaborate with Social Media, Partnership and PR departments using creative problem-solving skills to craft innovative marketing campaigns. Resulting in a +20% increase in applications.
Partner with digital media director and team to create major sports event promotional illustrative designs and animations.
Recognized as team expert for print and online marketing campaigns targeting over 300,000 consumers. Designed and coordinated with outside vendors on a wide-range of projects across multiple mediums; including print, web, packaging, in store marketing and trade show booth designs. Used creative problem-solving skills to create innovative marketing campaigns, including creating a SpaFinder Brand NASCAR skin for a team that raced in the Talladega.
Work with lead editors and authors to create a series of unique illustrations for editorials, stories and news coverage.
Collaborate with staff creatives on dynamic social campaigns, using animation, illustration & design.
Major League Soccer
Develop editorial series, animations and infographics for MLS media team web and social campaigns.